Alternative Woodworks produces artful furnishings uniquely crafted from the Cowichan Valley, on Vancouver Island, at the West Coast of Canada. Sourcing wood ethically from local sustainable sources works are finished with the mark of a custom burn stamp and a hand polished LED approved low VOC, water based acrylic laquer and local beeswax. The saying "From the ground to the showroom" describes the explorative realtionship that Alternative Woodworks seeks to market for wood in its form and functionality.
Created by David Martinello in 2005, the impetus for Alternative Woodworks began when David was a toddler, collecting sticks on family walks. His interest in wood grew through building forts as a child, and turned into a full time obsession today with practices tempered by a Bachelor of Fine Arts from Queens University and life experiences in house construction and
The wonderment of wood as a material is a defining creative inspiration for David, and is continually being assessed with whatever means possible. Philosophically, wood is a ubiquitous element to mankind’s understanding of the world, as trees are more than things, but a means to survive and nourish the soul. Derived from this fact is an intrinsic warmth and deep relationship that grows roots metaphorically and literally to the essence of our abilities.
From its inception Alternative Woodworks has been crafted to access the nature of wood. From the construction of a creative space, to acquisition of tools, including a sawmill with a cutting girth of three feet, all focus has made to best explore the world of wood- growing a database of experience to draw from.
Aside from passionate discovery, each piece delivered by David through Alternative Woodworks is also informed by historical/contemporary perceptions of Design and Fine Art practices: furniture is rooted by function gesturing towards 'less is more' ideals so that ornamentation finds its way into the work through the natural components, and sculpture further acts as a way to articulate impressions made by the raw beauty held by wood.